Download this eBook to learn great insights on the three keys your team needs to attract more major gifts:
Propensity (giving history), Affinity (connection to a cause), and Capacity (amount of wealth available to donate).
What You'll Find Inside:
- Detailed breakdown of propensity, affinity, and capacity ratings
- Strategies to rate each of your prospects
- An in-depth capacity ratings Q&A with consultant Jennifer Filla
- Tips to develop a holistic understanding of your potential donor
- And more!
Please note: We will email this resource to you.